Best Marketing • 23 August 2022

BalticBest 2022 final already today! Watch the live broadcast

The live broadcast of the international advertising competition BalticBest 2022 will take place already today, i.e. on August 24. Watch the live broadcast starting at 10:00 am (Tallinn, Estonia time).

The works will be evaluated live by an international jury, and the winners will be announced at the end of each category. The schedule is given below.

Watch the live stream here:

PROGRAM

SESSION I: 10:00 - 12:00 AM

Jury:

Magnus Lužkov, CEO, Optimist Creative (Estonia)

Lucija Lepsina, Copywriter, Agencija 101 (Slovenia)

Garteth Pretorius, Creative Director, Circus Advertising (Mauritius)

Giorgi Avaliani, Co-founder, Holy Motors (Georgia)

Rolands Puhovs, Managing Director of Branding, White Label (Latvia)

Content marketing, branded content & branded entertainment

Everything for you - Magic - Circle K

Tele2 Brain Game - VUCA Communications - Tele2

Mission: The Green Deal - Fabula Rud Pedersen Group - European Parliament

Most Christmassy Christmas - SuperYou - MAXIMA

Innovative media & marketing/use of technology

The most important call - Not Perfect Vilnius - Call Russia

AI Anxiety Meter - Bruketa&Zinic&Grey - Croatia osiguranje (Croatia Insurance)

Admission in AR -Tank Creative Agency - TalTech

Marketing effectiveness

The most important call - Not Perfect Vilnius - Call Russia

Let your money fight - TRUTH. - NGO Blue/Yellow

MAXIMA "LOCAL PEARL" - INITIATIVE LATVIA - MAXIMA

Don't Sleep On It - Optimist - Klarvinduer

Marketing at the time of pandemic

Dont hang back! - MARIOS agency - National vaccination campaign

Let your e-voice be heard - Tank- Estonian Information System Authority

Outdoor/ambient advertising

AI Anxiety Meter - Bruketa&Zinic&Grey - Croatia osiguranje (Croatia Insurance)

Food to the car - Not Perfect Tallinn - Olerex

“The Fast Lane” / „Greičio juosta“ - Hostinger

Notice the hemophiliac / Sleeping Beauty - Tabasco - Estonian Society of Hematologists

Admission in AR - Tank Creative Agency - TalTech

Corporate & public service PR

The most important call - Not Perfect Vilnius - Call Russia

ReSight - CIRCUS! - Helios Eyewear

Red Cross Lithuania: Second Aid Kit - TRUTH. - Red Cross Lithuania

Do you know Jonas? - autoriai | creative agency - Ministry of Health of The Republic of Lithuania

From Ashes to Ink - CIRCUS! - Le Caudan Waterfront

Online video & film

Choir - BM Boutique - Go Vilnius

Where we can find the truth? - Aldis Ozolins - "Finis veritatis? On truth and lies"

Modern World’s Greatest – Powered By Teltonika - Fake it - Teltonika

Audi e-tron field test - Optimist - Audi

The reaper and the clown - Not Perfect Vilnius - Red Noses Doctors Clowns

Make Dreams Come True - Tabasco - Yolo

Web design

Samblikud - Velvet - Samblikud

Tiptiptap - Velvet - Tiptiptap

Rahva Raamat - Velvet - Rahva Raamat

SESSION II: 12:30-2:30 PM

Jury:

Mark Tungate, journalist and author (France)

Anna Celmina, Head of Strategy, MAGIC (Latvia)

Jurate Zuolyte, Editor, M360.lt and DELFI Kultūra (Lithuania)

Tigran Gevorgyan, Copywriter, Doping Creative Agency (Armenia)

Gasper Meden, Social Media Manager, Marketing magazin (Slovenia)

TV advertising

Elisa - Art Heist - Tank Creative Agency - Elisa

Bikers - Milk Vilnius - Ežys

BALCIA HOME INSURANCE - VUCA Communications - Balcia

Drowning - Not Perfect Vilnius - Lithuanian swimming federation

LMT 5G rollout campaign video - MAGIC

Nature’s future - MARIOS agency - Gamtos ateitis

Don’t keep you to yourself - WKND - Printful

The Fuel Pump Talk - WKND - Virši

Back to School - Vuca Communications- Tele2

We are Postimees! Always there. - Sweep - Postimees

Youth - VUCA Communications - Tele2

Dont hang back! - MARIOS agency - National vaccination campaign

Print advertising

Notice the hemophiliac / Bloody Fingerprints - Tabasco - Estonian Society of Hematologists

Non profit/for good

The most important call - Not Perfect Vilnius - Call Russia

Drowning - Not Perfect Vilnius - Lithuanian swimming federation

Chairs! - Optimist - Kohila Paper Mill

Pink Cape awareness campaign - Tank - Estonian Cancer Society

Package design

LABU guilt-free snack - EZCO Creative Agency - LABU

El Galipote - Not Perfect Vilnius - El Galipote

IPA Day'21 - Not Perfect Vilnius - Red Brick Beer Workshop

Kids' Tactical Foodpack - BOND - Tactical Foodpack

Beestro - Imago Ogilvy - Franck Tea

Promo & activation

The most important call - Not Perfect Vilnius - Call Russia

Don't Sleep On It - Optimist - Klarvinduer

Beestro - Imago Ogilvy - Franck Tea

SESSIOON III: 2:45-5.00 PM

Jury:

Rimantas Stanevicius, Board member, Lithuanian Design Association and ADCE (Lithuania)

Irina Piiskoppel, Head of Digital, Tank Creative Agency (Estonia)

Brendan Ihmig, Marketing and Business Development consultant (Namibia)

Gerður Huld Arinbjarnardóttir, Founder/CEO, Blush (Iceland)

Marko Matejcic, Global Product Strategy Director, Mediacom (Croatia)

Graphic design

Baltic Brand Forum 2021- MAGIC - Baltic Brand Forum

Cathedral - Salama - Lartusi

VOCO - Velvet - VOCO

Kazimieras Semenavičius University rebranding - We Are Marketing - Kazimieras Semenavičius University

NAA – National Architecture Awards - autoriai | creative agency - Ministry of the Environment of the Republic of Lithuania

Snake King of Kadrina - Kadrina Kultuurikoda - Kadrina Vald

Evolution - Not Perfect Vilnius - Evo Engineering

BaltCap branding - Velvet - BaltCap

Tabasalu Gymnasium - Velvet - Tabasalu Gymnasium

Salamandra - Velvet - Salamandra

Writers portraits - Not Perfect Vilnius- Mint Vinetu

Visual identity for the restaurant Toda - Ieva - TODA

RITUAMI Visual Identity - EZCO Creative Agency

Gretes - andstudio - Gretes

Klaipėda city visual identity - Critical+Xwhy agency- Klaipėda city

SRC jubilee brand - Velvet - SRC

Extrica - andstudio - Extrica

Visual identity Renewal for Lithuanian city Druskininkai - NEW! Agency - Druskininkai city

Film craft

Neighbours - Milk Vilnius - Telia

LMT 5G rollout campaign video - MAGIC - LMT

Black 1752 brand video - MAGIC - Black 1752

Elisa - Art Heist - Tank Creative Agency - Elisa

What is Love- AdMark Jamaica - The Best Dressed Chicken

Elisa - Fantastic Christmas - Tank Creative Agency - Elisa

The reaper and the clown - Not Perfect Vilnius- Red Noses Doctors Clowns

Print outdoor craft

Notice the hemophiliac / Bloody Fingerprints - Tabasco - Estonian Society of Hematologists

Fairy tales without happy endings - SuperYou - Women’s helpline

Baltic Brand Forum 2021 - MAGIC - Baltic Brand Forum

Nature’s future - MARIOS Agency - Gamtos ateitis (Nature’s Future)

Online banner/advertising

Until we are all equal! - VUCA Communications - Baltic Pride

Integrated advertising

Beestro - Imago Ogilvy - Franck Tea

Notice the hemophiliac - Tabasco - Estonian Society of Hematologists

The Order of Malta Relief Organization fundraising campaign - MARIOS Agency - Maltiečiai (The Order of Malta Relief Organization)

The Jar - Not Perfect Tallinn - Olerex

Let’s Grow - MAGIC, DEEP WHITE - RIMI

Black 1752 launch - LatviaMAGIC - Black 1752

Dont hang back! - MARIOS agency - National vaccination campaign

OPEN BOOKS - not for everyone - NEW! Agency - Literature festival OPEN BOOKS

Direct marketing offline

Beestro - Imago Ogilvy - Franck Tea

Social media advertising (direct marketing online)

The most important call - Not Perfect Vilnius - Call Russia

Everything for you - MAGIC - Circle K

Events

Industrial Symphony - SALTO agency - Peikko Lietuva

VILNIUSHYVANKA - MILK AGENCY - GO VILNIUS

Future Tense 2022 - Komunikacijski laboratorij - Future Tense conference

Small but mighty

Beestro - Imago Ogilvy - Franck Tea

Swedbank’s Image Campaign for Christmas ‘We Wish You Bright Stories!’- Swedbank - Swedbank

Trust your butt! - WKND - NUUK FILM

What is Love- AdMark Jamaica - The Best Dressed Chicken

Red Stripe Jamaica 60 - AdMark Jamaica - Red Stripe Beer

Media planning effectiveness

The most important call - Not Perfect Vilnius - Call Russia

MAXIMA "LOCAL PEARL" -INITIATIVE LATVIA - MAXIMA

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Maarit Eerme
Maarit EermeManager of Bestmarketing.eeTel: +372 514 4884
Hando Sinisalu
Hando SinisaluBest Marketing Head of ProgrammeTel: +372 502 8561
Laura Reiter
Laura Reitereditor-in-chief of bestmarketing.eeTel: +372 5561 9490